Program Billboards

Billboard Design

Placed at the entrance of the Recreation Center, the billboards provides a great opportunity for the different programs of Campus Recreation to highlight their events and encourage the campus to participate. Each billboard were designed to have their own characteristics unique to each program, while keeping a consistent and uniform look.

To make each billboard unique, certain characteristics from each program were emphasized. In Intramural, straight lines were utilized to emulate the regulation lines found in every sport. In Adventures, rigid and twisted lines were used to portray the countless options climbers have when ascending their routes. Aquatics utilizes circular lines to echo the ripples of the water.

Client Campus Recreation
Role Design
Media Banners Size: 72 x 30"
Photographs ASI